A fixed-scope financial diagnostic. Where money is leaking, where the numbers are unclear, and the 90-day plan to fix it.
Client: Sample Co. (illustrative)Prepared by AIM AnalyticsEXAMPLE — ILLUSTRATIVE DATA
Executive Snapshot
Sample Co. is profitable on paper but tight on cash. The business clears about $8,400 net a month, yet the bank balance keeps stalling because expansion revenue is billed monthly while the biggest costs are paid up front. The single largest issue is not sales, it is that payroll runs 41 percent of expenses with no capacity model, so the next hire is a guess. Three fixes below recover an estimated $4,300 to $6,100 a month in clarity and cash timing.
The Clarity Dashboard
Cash on hand
$38.2k
flat 3 mo
Gross margin
61%
▲ 3 pts
Net / month
$8.4k
▲ vs plan
Cash runway
4.5 mo
▼ watch
Gross margin trend
Last 8 months, recovering but volatile
Margin %
Top expense lines (this month)
Payroll is the lever, and it is unmanaged
Findings
1. Payroll is the biggest lever and it is being managed by feel
The gap
Payroll is 41 percent of expenses with no headcount or capacity model. Every hiring decision is a guess.
The cost
A single mistimed hire ≈ $4,000 to $7,000/mo
The fix
A headcount and payroll scenario model that shows what each hire does to cash before you make it.
2. Revenue is up but cash is flat, and nothing shows why
The gap
Expansion revenue is billed monthly while acquisition and COGS are paid up front. There is no cash timing view.
The cost
Cash dips 2 to 3 weeks a quarter, unseen
The fix
A 13-week rolling cash flow so the tight weeks are visible before they arrive, not after.
3. The numbers live in five places, so decisions wait on assembly
The gap
Bank, POS, payroll app, and two spreadsheets. Answering "are we making money this month" takes days.
The cost
Slow reactions, missed margin slides
The fix
One live dashboard, refreshed automatically, that answers the core questions in ten seconds.
90-Day Improvement Plan
First 30 days. Stand up the live dashboard and the 13-week cash flow. Immediate visibility, no more guessing on cash.
Days 30 to 60. Build the payroll and headcount capacity model. Every future hire gets tested against cash before it happens.
Days 60 to 90. Add a driver-based forecast and a monthly variance review, so the plan and the actuals stay honest month to month.
Recommended next step: the Growth Intelligence Install
The install builds the dashboard, the cash model, and the capacity model that fix all three findings above, then hands you a monthly rhythm to run on.